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	<title>Puro Chile</title>
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		<title>Pisco coming soon to Puro Wine!</title>
		<link>http://www.puro-chile.com/pisco-coming-soon-to-puro-wine/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=pisco-coming-soon-to-puro-wine</link>
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		<pubDate>Sun, 13 May 2012 18:22:54 +0000</pubDate>
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				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.puro-chile.com/?p=1155</guid>
		<description><![CDATA[We are so glad that spring has finally sprung &#8211; and just in time, Puro Wine received its Pisco license this week. We will keep you updated as soon as there is Pisco in the store, but in the meantime here is a great recipe to get you thinking&#8230; Pisco Sour Serves 1 1 egg [...]]]></description>
			<content:encoded><![CDATA[<p>We are so glad that spring has finally sprung &#8211; and just in time, <a href="http://www.purowine.com" target="_blank">Puro Wine</a> received its Pisco license this week. We will keep you updated as soon as there is Pisco in the store, but in the meantime here is a great recipe to get you thinking&#8230;</p>
<div><a href="http://www.puro-chile.com/wp-content/uploads/pisco-sour.jpg"><img class="alignleft size-medium wp-image-1156" title="pisco-sour" src="http://www.puro-chile.com/wp-content/uploads/pisco-sour-270x270.jpg" alt="" width="270" height="270" /></a></div>
<div>Pisco Sour</div>
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<div>Serves 1</div>
<div>1 egg white</div>
<div>2 1/2 ounces of Chilean Pisco</div>
<div>1/2 ounce of Simple syrup</div>
<div>3/4 ounce fresh lemon juice</div>
<div>Angostura Bitters</div>
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<div>In a blender with 1 cup of ice, combine the egg white, pisco, syrup and lemon juice. Blend in the &#8220;ice crush&#8221; speed for around 30 seconds or until it&#8217;s a little bit white and bubbly and the ice has melted. Top with a few drops of bitters.</div>
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		<title>Chile Olive Oil</title>
		<link>http://www.puro-chile.com/chile-olive-oil/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=chile-olive-oil</link>
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		<pubDate>Wed, 02 May 2012 18:40:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Blog]]></category>
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		<guid isPermaLink="false">http://www.puro-chile.com/?p=1142</guid>
		<description><![CDATA[Recently we had a great event here at Puro Chile, and we wanted to tell you all about it. Chile Olive oil launched in New York and they couldn&#8217;t have chosen a better spot. People came out to support and taste Chilean Olive Oils featured on its own, as well as combined in some original [...]]]></description>
			<content:encoded><![CDATA[<p>Recently we had a great event here at Puro Chile, and we wanted to tell you all about it. Chile Olive oil launched in New York and they couldn&#8217;t have chosen a better spot. People came out to support and taste Chilean Olive Oils featured on its own, as well as combined in some original recipes &#8211; including the &#8216;surprise&#8217; dessert of brownies made with Olive oil, sea salt, and the Merquen spice. Check out some photos and the chileoliveoil.com site to see what&#8217;s next!</p>

<a href='http://www.puro-chile.com/chile-olive-oil/chile-olive-oil/' title='Chile Olive Oil'><img width="172" height="172" src="http://www.puro-chile.com/wp-content/uploads/Chile-Olive-Oil-172x172.jpg" class="attachment-thumbnail" alt="Chile Olive Oil" title="Chile Olive Oil" /></a>
<a href='http://www.puro-chile.com/chile-olive-oil/the-crowd/' title='the crowd'><img width="172" height="172" src="http://www.puro-chile.com/wp-content/uploads/the-crowd-172x172.jpg" class="attachment-thumbnail" alt="the crowd" title="the crowd" /></a>
<a href='http://www.puro-chile.com/chile-olive-oil/olive-oils/' title='Olive oils'><img width="172" height="172" src="http://www.puro-chile.com/wp-content/uploads/Olive-oils-172x172.jpg" class="attachment-thumbnail" alt="Olive oils" title="Olive oils" /></a>
<a href='http://www.puro-chile.com/chile-olive-oil/olive-oil-selection/' title='olive oil selection'><img width="172" height="172" src="http://www.puro-chile.com/wp-content/uploads/olive-oil-selection-172x172.jpg" class="attachment-thumbnail" alt="olive oil selection" title="olive oil selection" /></a>
<a href='http://www.puro-chile.com/chile-olive-oil/giveaways/' title='giveaways'><img width="172" height="172" src="http://www.puro-chile.com/wp-content/uploads/giveaways-172x172.jpg" class="attachment-thumbnail" alt="giveaways" title="giveaways" /></a>
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		<title>Chilean Beef at Bloomingdales</title>
		<link>http://www.puro-chile.com/chilean-beef-at-bloomingdales/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=chilean-beef-at-bloomingdales</link>
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		<pubDate>Wed, 02 May 2012 18:10:57 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<guid isPermaLink="false">http://www.puro-chile.com/?p=1127</guid>
		<description><![CDATA[On Saturday, April 28th, ‘Fire Island Cookbook’ authors Mike DeSimone and Jeff Jenssen shared their food and wine secrets for summertime entertaining. One of their featured recipes was Chilean Beef sliders paired with a goat cheese spread, caramelized onions, and crispy bacon. Mike and Jeff explained to the very hungry crowd the benefits of using [...]]]></description>
			<content:encoded><![CDATA[<p>On Saturday, April 28th, ‘Fire Island Cookbook’ authors Mike DeSimone and Jeff Jenssen shared their food and wine secrets for summertime entertaining. One of their featured recipes was Chilean Beef sliders paired with a goat cheese spread, caramelized onions, and crispy bacon. Mike and Jeff explained to the very hungry crowd the benefits of using Chilean Beef and after tasting the sliders, we think they were sold! Come join us at Bloomingdales in Huntington Long Island on May 6th to taste for yourself. If you can&#8217;t make it, don&#8217;t worry we have posted plenty of photos, and you can order all of the beef through the website ChileanBeef.com.</p>
<div id="attachment_1136" class="wp-caption alignleft" style="width: 410px"><a href="http://www.puro-chile.com/wp-content/uploads/The-team.jpg"><img class="size-medium wp-image-1136" title="The team" src="http://www.puro-chile.com/wp-content/uploads/The-team-400x266.jpg" alt="" width="400" height="266" /></a><p class="wp-caption-text">The team!</p></div>
<p>The Fire Island cookbook features meals using seasonal produce, from Memorial Day through Labor Day, with wines to match. The authors are the Entertaining and Lifestyle Editors for Wine Enthusiast Magazine.</p>
<p><a href="https://www.youtube.com/watch?v=iDIyy3PPUNg">Fire Island Cookbook Demonstration</a></p>

<a href='http://www.puro-chile.com/chilean-beef-at-bloomingdales/welcome-sign/' title='Welcome Sign'><img width="172" height="172" src="http://www.puro-chile.com/wp-content/uploads/Welcome-Sign-172x172.jpg" class="attachment-thumbnail" alt="Work it, like a true master chef!" title="Welcome Sign" /></a>
<a href='http://www.puro-chile.com/chilean-beef-at-bloomingdales/behind-the-scenes/' title='behind the scenes'><img width="172" height="172" src="http://www.puro-chile.com/wp-content/uploads/behind-the-scenes-172x172.jpg" class="attachment-thumbnail" alt="The crowd loves it!" title="behind the scenes" /></a>
<a href='http://www.puro-chile.com/chilean-beef-at-bloomingdales/burger-assembly/' title='burger assembly'><img width="172" height="172" src="http://www.puro-chile.com/wp-content/uploads/burger-assembly-172x172.jpg" class="attachment-thumbnail" alt="Mike starts the slider assembly.... Chilean Beef, blue cheese, caramelized onions and bacon.. yum!" title="burger assembly" /></a>
<a href='http://www.puro-chile.com/chilean-beef-at-bloomingdales/delicious-burgers/' title='delicious burgers'><img width="172" height="172" src="http://www.puro-chile.com/wp-content/uploads/delicious-burgers-172x172.jpg" class="attachment-thumbnail" alt="delicious burgers" title="delicious burgers" /></a>
<a href='http://www.puro-chile.com/chilean-beef-at-bloomingdales/first-sliders/' title='First sliders'><img width="172" height="172" src="http://www.puro-chile.com/wp-content/uploads/First-sliders-172x172.jpg" class="attachment-thumbnail" alt="The burgers hit the grill!" title="First sliders" /></a>
<a href='http://www.puro-chile.com/chilean-beef-at-bloomingdales/mike-and-jeff-cooking-the-sliders/' title='mike and jeff cooking the sliders'><img width="172" height="172" src="http://www.puro-chile.com/wp-content/uploads/mike-and-jeff-cooking-the-sliders-172x172.jpg" class="attachment-thumbnail" alt="Mike and Jeff chat up the (hungry) crowd" title="mike and jeff cooking the sliders" /></a>
<a href='http://www.puro-chile.com/chilean-beef-at-bloomingdales/pre-cooking/' title='Pre-cooking'><img width="172" height="172" src="http://www.puro-chile.com/wp-content/uploads/Pre-cooking-172x172.jpg" class="attachment-thumbnail" alt="The calm before the storm" title="Pre-cooking" /></a>
<a href='http://www.puro-chile.com/chilean-beef-at-bloomingdales/sign-up-today/' title='sign up today!'><img width="172" height="172" src="http://www.puro-chile.com/wp-content/uploads/sign-up-today-172x172.jpg" class="attachment-thumbnail" alt="Sign up today to win 4 Filet Mignons - sign up at chileanbeef.com!" title="sign up today!" /></a>
<a href='http://www.puro-chile.com/chilean-beef-at-bloomingdales/the-team/' title='The team'><img width="172" height="172" src="http://www.puro-chile.com/wp-content/uploads/The-team-172x172.jpg" class="attachment-thumbnail" alt="The team!" title="The team" /></a>

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		<title>Chilean Wine in the WSJ</title>
		<link>http://www.puro-chile.com/chilean-wine-in-the-wsj/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=chilean-wine-in-the-wsj</link>
		<comments>http://www.puro-chile.com/chilean-wine-in-the-wsj/#comments</comments>
		<pubDate>Mon, 23 Apr 2012 16:30:30 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<guid isPermaLink="false">http://www.puro-chile.com/?p=1115</guid>
		<description><![CDATA[WHEN AURELIO MONTES first visited a remote part of Chile's Colchagua Valley called Apalta in 1972 to buy grapes for his employer, he was struck, as I was 35 years later, by the dramatic beauty of the place, by the quality of the light, which seems to pool in the bowl of a five-mile-wide amphitheater framed by a crescent outcrop of the Pangalillo hills.]]></description>
			<content:encoded><![CDATA[<h3>Worldly Tastes from A Quiet Corner of Chile</h3>
<h3>By <a href="http://online.wsj.com/search/term.html?KEYWORDS=JAY+MCINERNEY&amp;bylinesearch=true">JAY MCINERNEY</a></h3>
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<div><img src="http://si.wsj.net/public/resources/images/OD-AQ743_wine_F_20120420105342.jpg" alt="[wine]" width="571" height="226" border="0" hspace="0" vspace="0" /><cite>SuperStock</cite>Casa Lapostolle vineyards, Chile</div>
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<p><a name="U603873333706ZJB"></a></p>
<p><strong>WHEN AURELIO MONTES</strong> first visited a remote part of Chile&#8217;s Colchagua Valley called Apalta in 1972 to buy grapes for his employer, he was struck, as I was 35 years later, by the dramatic beauty of the place, by the quality of the light, which seems to pool in the bowl of a five-mile-wide amphitheater framed by a crescent outcrop of the Pangalillo hills. Although grapes had been planted here since the time of the Spanish conquistadors, the Colchagua Valley was a remote region little known to outsiders. Twenty years later, Aurelio and his partners bought up 500 hectares (1,236 acres) of Apalta for their fledgling winery, called Montes.</p>
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<p><a><img src="http://si.wsj.net/public/resources/images/OD-AQ669A_WINE_D_20120420020211.jpg" alt="WINE" width="262" height="174" border="0" hspace="0" vspace="0" /></a></p>
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<p><img src="http://si.wsj.net/public/resources/images/OD-AQ669A_WINE_G_20120420020211.jpg" alt="WINE" width="553" height="369" border="0" hspace="0" vspace="0" /></p>
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<p><cite>Alamy</cite>GRAPE ADVENTURE | The cellars at Lapostolle winery</p>
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<p><a name="U6038733337068JG"></a></p>
<p>Meanwhile, Alexandra Marnier-Lapostolle, whose great-grandfather created Grand Marnier, had been scouting Chile with the oenologist Michel Rolland. She, too, concluded that Apalta was the perfect spot to create a world-class Chilean red, buying an adjacent slice of the amphitheater. Today, less than 20 years of harvests later, it seems safe to say that Apalta could be considered Chile&#8217;s first grand cru.</p>
<p><a name="U603873333706JNG"></a></p>
<p>The Colchagua Valley, some 80 miles south of Santiago, is a subregion of Chile&#8217;s Central Valley, located, appropriately enough, in the middle of this long, skinny country. The climate, moderated by the Andes to the east and the Pacific to the west, is sometimes described as being a cross between Napa and Bordeaux. The vinifera vine arrived in the 16th century with the Spanish, and after phylloxera hit Europe in the 19th century, French refugees arrived to tend these uninfected vineyards.</p>
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<h3>Oenofile: Top Picks From Chile&#8217;s Apalta Region</h3>
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<p><a href="http://online.wsj.com/article/SB10001424052702304432704577348013337790958.html#">View Interactive</a></p>
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<p><a href="http://online.wsj.com/article/SB10001424052702304432704577348013337790958.html#"><img src="http://s.wsj.net/public/resources/images/OD-AQ668_WINE_5_D_20120420004820.jpg" alt="" width="262" height="174" border="0" hspace="0" vspace="0" /></a></p>
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<p><cite>F. Martin Ramin for The Wall Street Journal</cite>Click above to view the interactive.</p>
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<p>Thanks to its geographic isolation, Chile is believed to be the only country in the world untouched by the nasty little root louse that devastated world wine production. Today, it&#8217;s the only place where European vitis vinifera vines are planted on their own roots—elsewhere, vines are grafted on American rootstock, which is resistant to phylloxera, a necessary but not necessarily ideal practice. That fact, combined with its climate, make central Chile a viticultural Eden. And low labor costs give Chile a big edge in export markets. Despite these advantages, for much of the 20th century most Chilean wineries were content to serve the large, undemanding domestic market. It wasn&#8217;t until the late 1980s that Mr. Montes and a trio of like-minded wine professionals, aiming for a higher standard, founded Montes, originally using purchased grapes from the Curicó Valley and eventually purchasing land in Apalta. &#8220;We felt there was music in the air,&#8221; Aurelio told me many years later, &#8220;but no one else was hearing the music from the market.&#8221;</p>
<blockquote><p>“&#8217;We felt there was music in the air,&#8217; Aurelio Montes said of Apalta, &#8216;but no one else was hearing the music from the market.&#8217;”<cite></cite></p></blockquote>
<p><a name="U603873333706DCI"></a></p>
<p>At the age of 39, Mr. Montes started from scratch with the help of three friends—business brain Alfredo Vidaurre, who put up the initial $62,000 investment; marketing whiz Douglas Murray; and gear-head Pedro Grand, whose family owned a winery they could use for the early vintages. Everyone worked part-time without salary. Mr. Montes, a polo-playing pilot and bon vivant, admits that it was a very risky venture. &#8220;I used to wake up in the morning feeling desperate,&#8221; he says. Their 1987 Cabernet Sauvignon, made from a 100-year-old Cabernet vineyard in the Curicó region and released under the label Montes Alpha, was arguably Chile&#8217;s first super-premium wine and gained them a following upon release.</p>
<p><a name="U603873333706J0H"></a></p>
<p>After the purchase of the Apalta vineyard, the Montes team decided to plant on the hillsides, an expensive decision virtually unprecedented in Chile, but sanctioned by centuries of observation and practice in the great European wine-growing regions; &#8220;Bacchus amat colles&#8221; was an ancient Roman maxim meaning &#8220;Bacchus loves the hills.&#8221;</p>
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<div><img src="http://si.wsj.net/public/resources/images/OD-AQ670_WINE_DV_20120420020310.jpg" alt="[WINE]" width="262" height="394" border="0" hspace="0" vspace="0" /><cite>Matt Wilson</cite>Alexandra Marnier Lapostolle</div>
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<p><a name="U603873333706T0F"></a></p>
<p>Alexandra Marnier Lapostolle, meanwhile, arrived in 1994 after failing to find what she was looking for in neighboring Argentina and immediately fell in love with the primeval amphitheater, with its verdant mix of vineyard and forest and grassland. &#8220;When I arrived, I felt like I&#8217;d always known this place, as if from another life,&#8221; she told me over lunch at the 100-year-old hacienda at the edge of the foothills. &#8220;I believe in biodynamie,&#8221; she said, referring to the holistic method of agriculture espoused by Austrian theosophist Rudolf Steiner. &#8220;And I sensed very good vibes.&#8221;</p>
<p><a name="U603873333706ZJ"></a></p>
<p>More specifically, though, she loved the geology and the topography, and the fact that Apalta means &#8220;poor soil,&#8221; in the local Indian dialect. Students of viticulture know that fertile soil results in high yields, which make for dilute wines. And she loved the old patch of vines that climbed the lower slope of the hill, planted in 1920. &#8220;The owners apologized and told me that the yields were low. Originally the vines had been irrigated but the water was diverted to a nearby town. And I said, that&#8217;s what I&#8217;m looking for, low yields. Rocky soil. It&#8217;s perfect.&#8221; I suspect the locals must have been baffled or at least bemused by this eccentric, beautiful Frenchwoman who thought less was more, and who maintains an impossibly chic Parisian air even when she&#8217;s striding through the vineyards in riding boots.</p>
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<div><img src="http://si.wsj.net/public/resources/images/OD-AQ671_WINE_DV_20120420020404.jpg" alt="[WINE]" width="262" height="394" border="0" hspace="0" vspace="0" /><cite>Montes S.A.</cite>Aurelio Montes</div>
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<p><a name="U603873333706OHE"></a></p>
<p>Not long after Ms. Lapostolle bought her vineyards, a French ampelographer—basically a vine detective—visited Chile at the behest of the government and discovered an impostor in the Chilean vineyard stock. Much of what Chilean growers had long identified as Merlot turned out to be Carménère, a variety once used in Bordeaux, which had been largely abandoned after the phylloxera epidemic, since it didn&#8217;t react well to grafting. It had been brought from France along with Cabernet and Merlot in the early 19th century and interplanted with those varieties, but somewhere along the way it had been forgotten. The discovery seemed to create a marketing opportunity: Some believed that Carménère could be Chile&#8217;s answer to Argentine Malbec—a signature variety.</p>
<p><a name="U603873333706PRH"></a></p>
<p>Ms. Lapostolle discovered, along with other Chilean vineyard owners, that a substantial part of her old vineyard was planted to Carménère. Subsequently her premium red, Clos Apalta, first bottled in 1998, has been composed of at least 50% Carménère. Since its first release, Clos Apalta has proved the potential of both the grape and the region; it is a structured, powerful, nuanced red. Ms. Lapostolle loves the varietal but cautions that it&#8217;s tricky: &#8220;It&#8217;s very late-ripening, even later than Cabernet, and if it&#8217;s planted in rich soils it will have high yields and fail to ripen.&#8221;</p>
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<p>Mr. Montes is similarly cautious: &#8220;Its flavor can be overly spicy and vegetal,&#8221; he told me a few years ago. He initially made more of a commitment to Syrah, which he planted on the granitic upper slopes of the hills, geologically similar to the hill of Hermitage in the Rhône Valley. He used Carménère in a blend with Cabernet Sauvignon, but since 2005 Montes has produced a superb, spicy Carménère called Purple Angel, which sort of reminds me of a hypothetical blend of Barbera and Zinfandel.</p>
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<p>The beautiful amphitheater of Apalta, along with other subregions of the Colchagua Valley, seems to be the perfect home to most of the so-called Bordeaux varietals, as well as Syrah. In less than two decades, Apalta has produced reds that can stand beside the world&#8217;s best, as well as affordable everyday wines with an astonishing price/value ratio. The basic Casa Lapostolle reds sell for under 10 bucks, as do several Montes bottlings. Both firms are producing excellent whites in the Casablanca Valley to the north, but that&#8217;s another story.</p>
<div>Please visit the WSJ.com at the  link below for the original article.</div>
<div><a href="http://online.wsj.com/article/SB10001424052702304432704577348013337790958.html" target="_blank"> http://online.wsj.com/article/SB10001424052702304432704577348013337790958.html </a></div>
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		<title>Cosmetofruit Chile in InStyle</title>
		<link>http://www.puro-chile.com/cosmetofruit-chile-in-instyle/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=cosmetofruit-chile-in-instyle</link>
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		<pubDate>Fri, 23 Mar 2012 15:49:31 +0000</pubDate>
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		<description><![CDATA[We are so proud of Cosmetofruit Chile and the Total Body Booster for making the April issue of InStyle Magazine! The article reviews the Total Body Booster and the &#8216;Expert Opinion&#8217; states, &#8220;the antioxidants can help prevent skin damage, and seaweed is beneficial in detoxifying and removing waste from our bodies&#8230;you can put any product [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.puro-chile.com/wp-content/uploads/bodybooster+caja+dosificador.jpg"><br />
</a>We are so proud of Cosmetofruit Chile and the Total Body Booster for making the April issue of InStyle Magazine! The article reviews the Total Body Booster and the &#8216;Expert Opinion&#8217; states, &#8220;the antioxidants can help prevent skin damage, and seaweed is beneficial in detoxifying and removing waste from our bodies&#8230;you can put any product on your skin, but if you don&#8217;t take in the vitamins you need and your cells are sluggish, the skin care won&#8217;t work to its full capacity.&#8221;</p>
<p>Pick up a copy today, and let us know if you like/want to try the product yourself &#8211; just in time for summer &#8211; who wouldn&#8217;t want a total body boost?!</p>
<p>&nbsp;</p>

<a href='http://www.puro-chile.com/cosmetofruit-chile-in-instyle/cosmetofruit-april-instyle-close-up-small/' title='Cosmetofruit April Instyle Close up Small'><img width="172" height="172" src="http://www.puro-chile.com/wp-content/uploads/Cosmetofruit-April-Instyle-Close-up-Small-172x172.jpg" class="attachment-thumbnail" alt="Cosmetofruit April Instyle Close up Small" title="Cosmetofruit April Instyle Close up Small" /></a>
<a href='http://www.puro-chile.com/cosmetofruit-chile-in-instyle/cosmetofruit/' title='Cosmetofruit'><img width="172" height="172" src="http://www.puro-chile.com/wp-content/uploads/Cosmetofruit-172x172.jpg" class="attachment-thumbnail" alt="Cosmetofruit" title="Cosmetofruit" /></a>
<a href='http://www.puro-chile.com/cosmetofruit-chile-in-instyle/bodyboostercajadosificador/' title='bodybooster+caja+dosificador'><img width="172" height="172" src="http://www.puro-chile.com/wp-content/uploads/bodybooster+caja+dosificador-172x172.jpg" class="attachment-thumbnail" alt="bodybooster+caja+dosificador" title="bodybooster+caja+dosificador" /></a>

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